Communications Solutions Provider CSOFT International Helps Shenzhen Government Develop a Global Mindset


International Ltd
., a heading provider of globalization and
communications solutions, announced currently a partnership with the
Shenzhen Municipal Government and a origination of a China-wide, four
week ‘Global Etiquette’ open use campaign. The program, that was
launched on Sunday, Jun 22 aims to try a mindset and etiquette
compulsory to turn a truly general city. As a consultant and
debate pattern partner, CSOFT’s President and CEO, Ms. Shunee Yee,
attended a campaign’s central opening launch alongside dual other
guests: Wu JianMin a Vice-President of a China Institute for
Innovation and Development Strategy (CIIDS) and former Chinese
Ambassador to France, and Julien Gaudfroy, an acclaimed Chinese
radio and general radio personality.

“Helping companies consider globally and act locally is a area of
imagination so we were impossibly vehement to take partial in a development
and graduation of this campaign,” pronounced Yee. “When we do business
cross-culturally, there are mostly differences in etiquette,
communication and care styles that can block success. CSOFT’s
imagination in East-to-West consulting and strategizing affords us a
singular standpoint for assisting China transition into a second proviso of
mercantile development.”

Yee, in her purpose as debate co-operator and globalization expert, has
been invited to give a debate pity her believe in a margin of
East-West communications during a Shenzhen City Hall on Saturday, Jun 28.
“Due to a endless believe assisting Fortune 500 companies tackle the
linguistic, technological and branding barriers compared with going
global, CSOFT understands a stress of noticing and bettering to
informative differences,” Yee added. “I am respected to have a possibility to
share a discernment into a elaborating complexities and hurdles of
effective globalization to improved offer Chinese companies expanding
overseas. With a right mindset and tellurian awareness, zero is out of

Historically, Shenzhen has been a colonize for China’s mercantile reform
and growth, and a kick-off of this debate signifies that a city
will continue to lead a approach for China’s enlargement into more
worldly markets. As Shenzhen-headquartered companies such as TCL,
China Merchants Bank, Tencent and Huawei are demonstrating, China is
relocating divided from inexpensive production and focusing instead on innovation
and technology, definition this kind of module has never been more
crucial. The campaign’s stress was epitomised by Tang Lixia,
Director of a Foreign Affairs Office of the Shenzhen Municipal
Government saying, “Each citizen of Shenzhen is a approach thoughtfulness of
a city; in sequence to urge a repute and peculiarity of Shenzhen we
contingency assistance a adults to enhance their minds by providing them with as
most tellurian expertise as possible.”

To learn some-more about CSOFT, greatfully go to


CSOFT International Ltd. is a universe personality in localization and
globalization consulting services, providing warden solutions for
companies confronting a hurdles of enchanting business and markets across
linguistic and informative barriers. Recognized as one of a Top
Innovative Companies in 2011 by IDC we have an award-winning
general team. In 2012, a company’s CEO was name one of Fortune
Most Powerful Women Entrepreneurs
and a Tech Disruptor by CNN